John C. Rogers III, Professor of Marketing, 1944-2012

Professor of Marketing and former Interim Dean (1944-2012)

John C. Rogers IIIJohn Calvin Rogers III, professor emeritus of Marketing for the Orfalea College of Business, passed away on February 13, 2012.

Born in Annapolis, Maryland, Rogers was active in sports during his youth. He excelled in lacrosse and went on to play for Penn State University, where he earned his MBA in Quantitative Methods, on a scholarship.

Rogers earned a BS in Management from Point Park College in Pittsburg, Pennsylvania, and a PhD in Business Administration and Marketing from Virginia Tech. From there, he began his teaching career specializing in marketing research, quantitative models in marketing, and marketing strategies.

Rogers began his career at Cal Poly in 1986, and served as interim dean of the college in 1992-93. During his tenure at Cal Poly, Rogers taught abroad for one year at Kossuth Lajos University in Debrecen, Hungary. He and his wife maintained ties, professionally and personally, with the people they encountered overseas. “John had a passion for international travel. He fostered relationships with institutions that created opportunities for Orfalea College students and faculty,” Dr. Lynn Metcalf, Professor and Area Chair of Marketing, said of Rogers’ international experience. “Moreover, it impressed me that he created opportunities at every possible break to take his family abroad for extended periods and to expose his children to different cultures and habits of mind.”

Rogers is survived by wife Marti, son John and daughter-in-law Victoria, daughter Kristine and son-in-law Brian, and grandchildren Abigail, Lily, and Alexander.  As per his wishes, no services will be held.

To commemorate Rogers’ passion for international travel and learning, which he viewed as a powerful educational tool, his family has established a scholarship fund to assist Orfalea College students interested in studying abroad. In lieu of flowers, memorial contributions can be issued to:

John C. Rogers Memorial Scholarship Fund
P.O. Box 0665
Morro Bay, CA 93443

The Orfalea College of Business will also commemorate Rogers’ contributions to the college with a memorial bench, which will be located on O’Neill Green in front of the business building.