Sharon Dobson

With over 20 years of experience, Sharon Dobson is an accomplished lecturer in Accounting, Finance, and Marketing. In addition to lecturing, she is Executive Director of Opera San Luis Obispo.

As Executive Director of Opera San Luis Obispo, Ms. Dobson is responsible for the planning, managing, and oversight of a nationally recognized regional opera company. She creates, implements, and monitors the yearly budget to ensure adequate cash flows as well as manage the yearly integrated marketing plan.

At the Performing Arts Center San Luis Obispo, Ms. Dobson is responsible for the development, marketing, and implementation of outreach services planning.

For several years, Ms. Dobson also served as Poly Plant Shop Manager at Cal Poly. There, she coordinated efforts to increase profitability of the full-service floral shop. Her policies helped increase brand awareness, customer base, customer loyalty, and increased share of wallet ideas that led to yearly sales increases.

Education

• Bachelor of Arts in Business Administration, California State University San Bernardino – 1987
• Masters Degree in Business Administration, University of Mississippi – 1990

Awards

• Orfalea College of Business Outstanding Finance Lecturer – 2003, 2005, 2006, 2007
• Orfalea College of Business Outstanding Marketing Lecturer – 2006, 2008, 2014
• Faculty Associate of the Year, Quest for the Best Honored Mentor, Member of Rotary Club of San Luis Obispo
• Treasurer, Cal Poly Cat Program and the Central Coast Planned Giving Council