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Business Professor Honored for Marketing and Public Policy Research

Brennan Davis, third from right, accepting the award with his coauthors in San Francisco.

Brennan Davis, third from right, accepting the award with his coauthors in San Francisco.

Brennan Davis, associate professor marketing at Cal Poly’s Orfalea College of Business, was honored with the Thomas C. Kinnear/ Journal of Public Policy & Marketing Award at the annual American Marketing Association Educator’s Conference in 2014. The award honors articles that made the most significant contribution to the understanding of marking and public policy issues within the last three years.

Davis coauthored the paper titled “From Nutrients to Nurturance: A Conceptual Introduction to Food Well-Being” in the spring of 2011. The authors propose that the “food as health” paradigm should shift to “food as wellbeing” with a greater emphasis on a positive, holistic understanding of the role of food one’s psychological, physical and emotional health. The paper examines food literacy, marketing, availability, policy and socialization at individual and societal levels.

Davis’ coauthors include Lauren G. Block, Sonya A. Grier, Terry L. Childers, Jane E.J. Ebert, Shiriki Kumanyika, Russell N. Laczniak, Jane E. Machin, Carol M. Motley, Laura Peracchio, Simone Pettigrew, Maura Scott, and Mirjam N.G. van Ginkel Bieshaar.

Davis joined Cal Poly’s marketing faculty in the fall of 2014 after teaching at Baylor University and Azusa Pacific University. He is currently developing new curriculum regarding marketing analytics, data and transformative consumer research.

Posted Dec 8, 2014

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